Build a thriving and profitable audience for your site.

Two weeks ago we first wrote about the launch of our new training platform for online business builders in 5 lessons from a $213,000 launch.

Today we have 5 more lessons from our launch to share with you. If you’re building an online business or launching a new product, this post is for you.

6. Low Priced Products Can Deliver Big Financial Results

Online courses are priced at almost any amount you can imagine, from free all the way up to $3,000 and beyond.

This always raises interesting questions. How do you price your own information products? Do you have to price high to earn high? Can lower priced products still earn good revenue?

In the case of Fizzle, we decided to make our monthly membership affordable (currently starting at $29 a month) for a couple of reasons:

1. We believe we can produce high-quality education for online entrepreneurs at a reasonable price, and we believe this training should be affordable to most people who want it.
2. We wanted to differentiate ourselves from the crowd of “gurus” selling training in the $2k and up range.

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This post is by Danny Iny.

As a reader of Think Traffic, you know that it’s about more than just any old traffic; you need visitors that are loyal, that care about what you’re doing, and that spreads the word.

And you know that if you want them to help you spread the word, it’s got to be because you’ve given them the valuable gift of “something cool to share.”

Now let’s be honest for a minute.

When’s the last time you’ve actually done that, and done it well enough for people to really start talking?
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I believe the number one reason why people fail at building anything online is a lack of focus (and for good reason).

The online world is like a magical treasure chest, full of bright shiny objects to distract you from what you actually set out to do in the first place.

This post is by Natalie Sisson.

Everything seems exciting, and the possibilities to make money and become known are endless.

There are so many options to choose from that you want to get started on them all at the same time. Like launching your first blog, creating a digital product, video, or podcast.

Should you have an affiliate program or get traffic with an adwords campaign?

You scour the internet wanting to learn anything and everything from as many `gurus’ as you can find. They tell you to find a niche, write epic shit, and start an email list.

Then others tell you it’s all about Facebook advertising, you need a product, start a membership site, do a joint venture, get into webinars…..

Before you know it you are completely overwhelmed, confused and have forgotten what it was you were wanting to achieve.

In fact I reckon, that if you’re reading this and nodding your head, by now you probably have one giant mess. [Continue reading…]

I’d just spent the past 8 hours of my life working on what I considered to be the best piece I’d ever written in my life.

It was a guest post for a massive blog and it was perfect by all guest blogging standards. It was interesting, relevant and chock full of useful information.

This post is by Liz Seda.

I was sure that this was going to be the post that would catapult me from B-list blogger to A-list influencer.

I went to bed full of hope and promise that by next week I would be dealing with crashing servers from the flood of traffic to my site and hiring an assistant to help me sort through the fan mail I’d receive from thousands of new subscribers.

If only it were that easy. [Continue reading…]

Two weeks ago our little 3-person company launched a new video training platform and community for online business builders.

The launch (which was actually iterated over 3.5 months) was a hit. We exceeded our expectations and brought in a nice chunk of revenue (which I’ll detail below).

We also learned a lot, partly through experimentation, partly by talking with other entrepreneurs, and partly by reading everything we could about launching this kind of service online.

I’ve been working online for a while now (Think Traffic will be three years old in March), but I still remember so clearly years ago wondering if I could really do it — if I could bootstrap a small business based around a blog that gave me the complete freedom to live and work how I wanted to. [Continue reading…]