Do you ever wonder if all that time you spend on Twitter and other blogs is really worth it? Will that investment in tweeting 10+ times a day and interacting with other bloggers really pay off? I have some analysis in this monthly report that will answer that question. Read on to find out.
If you’re new here, I file a report each month that shows you exactly how this blog is generating traffic. Every detail you could ask for is in these reports. Think of it as a case study, and proof that I’m practicing what I preach.
Overall Monthly Traffic
Let’s jump right in. Here are the overall traffic numbers for this month.
It feels great when hard work pays off in a big way. This month, every measure I track was up by a significant margin over last month. Overall visits were up by 23%, and pageviews were up by 34%. Average time on site and bounce rate were improved as well.
I mentioned I wanted to kick things up a notch last month, and we were definitely able to do that here. The site has definitely gathered some momentum recently. Thanks for helping me get the word out.
If you’re curious about what all the Google Analytics measures mean, here are a couple of quick definitions. The average time on site is how long each visitor spends at your site. The higher this number the better, as it indicates people are sticking around and reading longer. The pages per visit (again, the higher the better) is another great stat for measuring average engagement. The bounce rate tells you what percentage of visits were single-page visits.
Check out Google’s glossary of terms for Google Analytics for more details about what each measure means.
- New subscribers: 303 (+168% month-over-month)
- New comments (including my replies): 241 (+50% month-over-month)
- Retweets of new posts: 420 (+89% month-over-month)
12 posts published here this month (including 3 guest posts):
- 16 Ways to Increase Traffic to Your Website or Blog Today
- What Lady Gaga Can Teach You About Spreading Your Influence (guest post by Mars Dorian)
- How to Use Interviews to Increase Traffic to Your Blog (guest post by Srinivas Rao)
- 20 Blogging Milestones to Mark Your Journey from Rookie to A-list Blogger
- The Simple SEO Strategy You Can Build an Empire Around (Part 2)
- With FeedBurner on the Fritz and Fewer People Using RSS, is it Time for an Alternative?
- How One Tiny Buddha Created One Huge Social Media Following
- How NOT to Submit a Guest Post
- Introducing my New Course: Affiliate Marketing for Beginners
- The Simple SEO Strategy You Can Build an Empire Around (Complete With Beginner’s Intro to SEO)
- 1000 Subscribers, Celebrity Tweets and More: Think Traffic Monthly Report #3
- The Diddy Guide to Constant Creativity and Relentless Marketing (guest post by Greg Rollett)
Top Traffic Sources
StumbleUpon continues to send us a little love every month, although traffic from SU doesn’t stick around long or convert to subscribers very readily. But that’s not the real story here. It pays to dig a little deeper.
If you group the top 50 traffic sources, it breaks down roughly like this:
#1: Direct (includes type-in traffic and some misclassified traffic)
Other blogs are the biggest source of referral traffic to this site, followed by Twitter. If you’re wondering if spending so much time on Twitter and other blogs is worth it, check out your own results and try grouping them like this. I just manually looked through the top 50, and classified each source. Watch for little twitter-related sources (like Hootsuite, Twitter mobile, etc. to make sure you count all of the Twitter traffic.
For me and this blog, there is no question. Time spent on Twitter and interacting with other bloggers is absolutely worth it.
Also, I’ve started spending quite a bit of time interacting on Facebook, and the traffic from Facebook has really picked up. Join us on Facebook if you haven’t already.
Guest Posts and Interviews I Did For Other Blogs:
- I was a featured speaker in ThoughtLead’s Purposeful Product virtual summit.
- I was the featured interview in Issue Two of In Treehouses, a magazine about building online communities.
Other Promotional Efforts and Notables:
Adam Baker of Man Vs. Debt included Think Traffic in 25 Inspiring Blogs To Help You Sell Your Crap, Pay Off Your Debt, and Do What You Love….
SocialMouths named Think Traffic the first of 15 Blogs To Follow If You Want To Kick Ass Online.
Notice that Feedburner appears to have moved up to the #3 spot overall, but that’s a little misleading. Part of that traffic classified as Feedburner is actually coming from the new aggregate blog called The Daily Brainstorm that we were invited to contribute to. They include a link to our rss feed, so that traffic shows up as Feedburner traffic (about half of it I’d estimate). Problogger, Zen Habits, The Happiness Project and others are contributors to The Daily Brainstorm as well, so I was happy to participate.
Oh, also, I mentioned last month that Diddy (or Puff Daddy or whatever you know him by) retweeted Greg Rollett’s guest post on The Diddy Guide to Constant Creativity and Relentless Marketing. Diddy has 2.7 million followers on Twitter. If you’re curious about what traffic that sent, the post itself was retweeted 97 times, and about 375 people visited the site from Twitter during the three days after the post was published. It wasn’t a very relevant post for most of Diddy’s followers, but the little boost was nice nonetheless.
Top Search Terms:
- think traffic: 170
- website traffic: 70
- thinktraffic: 50
- most popular blogs: 26
- think traffic net: 22
- most popular blog: 19
- how to write the best blog: 14
- corbett bar : 8
- corbett barr: 5
- thinktraffic.net: 5
I am very pleased to tell you that Think Traffic has started ranking for the keyword website traffic (currently on page 3). This is a long-term high-volume keyword goal of mine for the site, so I’m happy to have started getting traffic from it already.
Also, in general, search traffic nearly doubled this month. The quality of search traffic is really high, and it is starting to bring significant visitors and new subscribers to the site.
I would really like to thank all of the people who have written guest posts for me so far. All three of the guest posts this month ranked in the top 10 most popular posts for the month.
In fact, the two guest posts by Greg Rollett and Mars Dorian ended up being my two most popular posts this month. That’s the benefit of asking really strong writers specifically to guest post for your blog, and in asking them to write on topics you think your audience will benefit from. Thanks guys!
Goals for This Month
I’m happy to say I accomplished 90% of my goals for the site last month. I think the results this month are directly related to that. My goals for next month are pretty similar (I’m pleased with this formula).
If you’re new here, note that I focus on the actions I can achieve, and don’t set any goals for the results. Setting goals like “I want 100 more subscribers” is of much less value to me than setting goals for actions I have direct influence over.
- Continue to publish 2-3 high-quality posts each week that provide excellent value to you.
- Have 2 guest posts or interviews published at other blogs.
- Answer nearly every comment left here at Think Traffic.
- Run 2 high-quality guest posts at Think Traffic from up-and-coming bloggers.
- Run 1 or 2 interview posts with people we can all learn from.
- Continue to invest more time interacting with people on Facebook.
- Revise my service offerings and provide more detail on the site.
I haven’t talked much about the services I provide here on the blog yet, and I plan to do more of that this month.
Think Traffic helps individuals and small business owners build big audiences of raving fans online so they can find as many customers or readers as they need to make their businesses thrive. We also build new content-driven sites and blogs that are ready for a big audience. I have some really awesome results to share from some of the clients we’ve already worked with.
I’ll be providing much more detail about those services on the site this month. Feel free to contact me if you have any questions or would like a quote.
Questions? Feel free to ask anything.
If you have any questions about this report or about growing website or blog traffic, ask me anything in the comments below. I’m happy to help!
Thanks so much for reading and for helping me spread the word about Think Traffic over the past four months. I’m having so much fun here. I really appreciate everyone who stops by. If you like these reports, please let me know in the comments.