After 90+ comments containing over 10,000 words I have to say thanks to everyone for sharing your most effective traffic-building tips last week.
You confirmed what I suspected. As a group we have some killer knowledge about building traffic to our websites and blogs. Thank you, thank you to everyone who participated. Thanks for helping create such a great resource.
If you haven’t checked out the comments on that post, don’t miss out on the goldmine of audience-building advice. I highly recommend reading the whole thing if you have time.
As promised in the post, I’ve chosen one of those 90+ commenters to win a complimentary coaching session with me. See below for the winner.
There were so many great tips in the post that I’ve chosen 10 of my favorites to share with you.
The 10 Most Effective Things You Can Do to Build Traffic
Here are my 10 favorite traffic-building tips from the comments you left. In most of these, I picked out just a snippet, so click the “continue reading” link to read all the details.
#10: “…Writing epic posts. And that means: longer posts – tiny ebooks within themselves – with 100 % value and 150% personality. Writing long-ass, valuable posts and posting them LESS helped me get some awesome traffic spikes.” continue reading
Mars Dorian, Mars Dorian
#9: “I Listen; I’m listening to what people have done, finding out what works and what fails, and I’m implementing the gold. Little by little, the traffic comes…and if I’m not mistaken, that should be at the forefront of my mind, right?” continue reading
#8: “Joined a mastermind group.”
Adam Baker, Man Vs. Debt
Editor’s note: I loved this one because my mastermind group has been a huge boost to my traffic this year as well.
#6: “What turned the corner for my blog was the release of the e-book. It gave me credibility. But more importantly, it gave other authors a reason to invest in my work.”
Joshua Becker, Becoming Minimalist
#4: “The single most powerful strategy I put into action was building a real relationship with another blogger with a very similar message to my own.” continue reading
Everett Bogue, Far Beyond the Stars
#2: “I’ve made a point of really listening to my readers and creating posts that address their concerns. There are many excellent bloggers in my niche but few take the time to get specific about information, showing readers how to synthesize it in a meaningful way. I really want to give readers the tools they need to learn on their own. I’m encouraging DIY not instead of codependency. I’m creating a group of empowered, enthusiastic, dedicated readers.”
And The Winner Is…
Now, don’t conclude that I chose John’s answer as the winner simply because he wrote the longest comment. In fact, I almost always prefer brevity. Getting your point across in fewer words is an important skill in this age of too much information.
The more I read John’s comment, the more it resonated with me and the journey I’ve been on since I started blogging.
Here’s the start of John’s comment:
“The most effective traffic “strategy” I’ve used is simple: enjoy yourself.
Sounds weird, but hear me out.
What I mean is, when I stop trying to get people to come to my site or bait them with an intriguing post title that the content doesn’t live up to, I get the most sticky traffic compared to my other blog posts.
There are a lot of techniques and tips out there on how to get more people to come to your site or get more subscribers to join your movement, but those tactics aren’t going to build traffic, they’ll simply spike traffic (leading to a typically demoralizing traffic dunk).”
Read the rest of John’s comment for his complete thought.
My experience has been exactly the same. When I focus on writing from the heart, enjoying myself and genuinely helping other people, I attract the most valuable traffic. When I try too hard to come up with some smart tactic for viral content and neglect to create content that really matters, the effort falls flat (or I attract a lot of traffic that doesn’t become part of my core audience).
So yes John, I agree with you. You have to enjoy yourself and create content that really matters. Too much focus on “what can I do to get visitors” leads you down the wrong path. People respond to authenticity and genuine helpfulness.
The ultimate approach to me though is actually a hybrid of the two. The ultimate is to be authentic and helpful but also smart about giving your content the best shot at going viral. It’s a delicate balance that takes some time to learn.
Visit John’s site and learn how to achieve personal fulfillment by opening your mind to what’s possible.
Thanks again to everyone who left a comment on the original post. I really appreciate it.