Sometimes You Just Gotta Hustle

  • May 24, 2011 by Corbett Barr

As promised, today we’re launching The Hustle Project, a special new group coaching program with the goal of getting you to take action in your online business.

Learn more or join the special inaugural group in the next three days over at The Hustle Project

The program is part mastermind, part mentorship. When Adam Baker (of Man Vs. Debt) and I sat down to design the project, we looked back at what had the biggest impact on building our online businesses. Three things stood out.

The two of us have been friends and business allies for over two years (both of us started blogging back in March, 2009). Through all of our calls, conversations and strategy sessions, three things have consistently led to results above all else: action, accountability and learning concrete details about other successful businesses.

We designed The Hustle Project to address those three things for you, so that you can take action and start building momentum in your own online business.

How The Hustle Project Works

  • Concrete Behind-the-Scenes Learning

    At the core of the project are live webinars we’ll be holding for members every two weeks.

    In each webinar, we’ll cover a specific topic that is essential to building an online business. Some upcoming topics include: choosing ideas and markets, getting traffic, developing products, launching products, developing services that sell and connecting with peers, partners and a-listers.

    During the live sessions (there will also be recordings, transcripts and MP3 versions for people who can’t make it), Baker and I will be using concrete examples from our own businesses to show you what’s possible and exactly how we achieved what we did (and when we failed).

    Baker and I both know how important it is to learn from someone else who has already been there, done that. These specific behind-the-scenes details can be a massive shortcut for your business.

    To make sure we have you completely covered, we’ll also conduct a thorough Q&A session during each live call. You can ask ANYTHING you want during these sessions about our business or about your own plans. People who joined the webinar we did two weeks ago found the Q&A session to be the best part of the call.

  • Action

    Education is worthless if you don’t act on it.

    To make sure you’re taking the action you need to, we’ll be providing specific suggested actions that you should take in your business based on what we cover in the week’s webinar.

    We’ll get you fired up and give you the information you need, then it’s your job to go make it happen.

    If you join the group, we expect you to execute.

  • Accountability

    You know you need to take action, and we know you need to take action, but that doesn’t mean you won’t still look for ways to procrastinate.

    Baker and I have been part of a small mastermind group for over a year, and we’ve watched all of us in that little group grow our businesses much faster than many of our peers.

    The key to that growth has been the focus on accountability within the group, and we’re bringing that feature over to The Hustle Project.

    When you announce publicly (or semi-privately) what you’ll be doing every two weeks, you’ll be amazed at how motivated you’ll be to actually accomplish your goals. Within The Hustle Project, each member will have a public accountability log where you can announce what you’re planning to work on, and record the results of your efforts.

    These accountability journals are technically optional, but we know that people who actually do them will be much more likely to succeed, just as we’ve experienced with our mastermind group.

Special Offer Details

The Hustle Project is accepting new members now, and we have a very special offer for people who sign up within the first three days.

Head over to The Hustle Project and see if the program is right for you.

You’ll find a lot more details about the program at the site, including what bonuses are included, what we’ll be covering and who the program is ideal for.

If you’re ready to step up and hustle, we’re ready to lay out the actions you’ll need to take to get there (and answer all your questions along the way).

Written by . Corbett is cofounder of Fizzle, a place for creative entrepreneurs, writers, makers, coders and artists, all working to support themselves doing what they love independently on the Internet. Follow Corbett on on Twitter.

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Natalie Sisson May 24, 2011 at 9:42 am

Congrats to you both on being accountability partners who are now bringing all your keys to success to others so that they can learn and share. I second that – I have several great accountability partners and co-mentors that I speak to every month to keep each other on track. It totally works – in any facet of life actually, health and fitness, personal goals, business goals. Love it and I support you 100% of the way.

Corbett May 24, 2011 at 10:28 am

Thanks Natalie! Yeah, no question, accountability and sharing your goals is a big driver of success. Plus, it’s pretty damn fun to watch you and your partners progress together at the same time.

Chris C. Ducker May 24, 2011 at 10:38 am

Two words…


Can’t wait to see how this develops for you guys, buddy. Good luck with it.


Corbett May 24, 2011 at 11:39 am

Thanks Chris, and thanks a bunch for doing the interview today as well, glad to have your endorsement – it means a lot!

Chris Green May 24, 2011 at 1:45 pm

Agreed. This looks like an awesome idea!!

Andrei Pop May 24, 2011 at 10:45 am

I think you’ve distilled what so many young entrepreneurs lack, which is proper accountability and commitment. Mentorship is key, but available to almost anyone who asks for it. As is knowledge. The knowledge base is there for many people, but their ability to kick their own ass into doing something is lacking. Kudos for trying to remedy that.

Corbett May 24, 2011 at 11:39 am

Maybe that should be our tagline: “helping you kick your own ass” ;)

MD May 24, 2011 at 11:26 am

I’m in! I’m hoping that I can launch my online ventures to the next level. I’m trusting that you guys will help me get there.

I’m actually in the process of finishing up my first product/getting it formatted. This is perfect timing.

And how about this– my time will now be split between working with Barr and being at the bar lol :)

Corbett May 24, 2011 at 11:42 am

Just be sure to get the ratio of time right ;)

Amy May 24, 2011 at 3:29 pm

hey corbett,

congrats on the new venture with baker! i love the sounds of the hustle project, especially the accountability and focus, but because of my goals, am wondering if this is something that could help me.

unlike others here, i don’t have my own product to offer. instead, i’m more interested in building a community site that would provide really valuable and useful content for free…something like funnyordie, mashable, or huffpo. so the idea here would be that my site, through its unique and helpful content, would eventually generate enough traffic to consistently attract advertisers.

do you think the hustle project is something that would be applicable for my goals?

thanks corbett, and good luck!

Corbett May 24, 2011 at 5:35 pm

Thanks Amy, it’s always fun to do projects like this with a partner (especially a smart and enthusiastic friend like Baker).

We will definitely be covering topics that would help your idea for a site (you may even learn some things that will change your plans somewhat). A big portion of our members will be interested in creating digital products instead of attracting advertisers, but most of the principles are the same. You can always try us out and request a refund within 30 days if it doesn’t seem like the best fit.


Sarah Russell May 24, 2011 at 7:47 pm

Count me in! I’m sure whatever you and Adam have planned for this group is going to be epic. Looking forward to working with the two of you :)

Alison May 24, 2011 at 10:08 pm

This sounds like a great opportunity! I’m interested but what time are the webinars 7 Q&A (day, evening, night?). Thanks!

jelly roll sale May 25, 2011 at 12:33 pm

I’m definitely interested to see what comes out of this.

hale May 26, 2011 at 9:00 pm

I clicked the link and it just took me to a log-in screen. No info about the project though or a way to purchase it.
Am I doing something wrong!?!

Corbett May 26, 2011 at 10:33 pm

Hi Hale, sorry for the issue. The page is back up and running again. Cheers!

Amy Putkonen May 31, 2011 at 7:38 pm


This is awesome. A friend and I are doing just that with our accountability in our business and it rocks! This has been my best month ever. I also started tracking to-do items and getting stars over at Tynan put that out there and he gives away codes in his blog posts. Definitely worth a look for accountability!

Corbett May 31, 2011 at 7:48 pm

Awesome, Amy, congrats on the progress! It’s great to hear from people who are benefiting from simple measures like accountability. Thanks for sharing your success with us.

Andrei Pop May 24, 2011 at 11:41 am

I like it – and could probably use some myself.

Amy May 24, 2011 at 5:56 pm

cool. i dig smart, enthusiastic entrepreneurs. thanks again.

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